Conclusion

I was very interested in realizing this blog about marketing in Le Havre. It was the first time I made this. And I must avoid that I have made a lot of progress as regards my informatics competences ! I hope you will find this blog as nice as possible. If you have another question, [...]

Use of sportive or cultural events

In order to export the image, another idea consists in organizing some events in the town. It is direct marketing, because the participants and the media who participates to the events come directly on the spot. Therefore, the town is exported and has a dynamic image. For instance for some years Le Havre has accomodated [...]

A successful website

The town council wants to give a modern image of the town. That is why a lot of efforts have been made to have a nice website. And this measure is successful! Indeed, in 2003, 2004, 2005, and 2006 the website of Le Havre (http://www.ville-lehavre.fr) has been marked out as “the best town website of [...]